Maqetin keeps the record of what your customers do, and the way you answer them.
Users sign up, pay and stall. Maqetin shows the team behind the product each of those events and lets them answer by email, with more channels planned.
Why we started.
The best engagement platforms were built for the largest companies: annual contracts, no price on the website, and a sales call before you could see the product.
So most growth teams made do with an email tool, an SMS gateway, a push service, a link tracker and a spreadsheet that tried to join them every Monday. Nobody could say which message worked, because no tool held the whole customer.
We started Maqetin to give those teams one record per customer, every channel in one journey, and revenue figures checked against holdout groups.
What we believe.
Three ideas sit under every decision in the product.
The event is the centre
Every journey, message and report starts from something a person did.
A profile is not a contact
A contact is a row in a spreadsheet. A profile is a living record of everything one person has done.
Numbers must hold up
Every rate says what it divides by, and every lift is measured against people who got nothing.